In a recent interview with The Emirates Times, Ani Han, Creative Director at Enso Design Lab, shared her unique approach to design, driven by meditation, minimalism, and sustainable creativity. In this insightful conversation, she highlighted the transformative power of mindfulness in the creative process and how simplicity can lead to powerful designs. Let's explore the highlights of this captivating interview.

An Unconventional Approach 

Ani Han considers meditation a fundamental part of her creative process. She takes time before any work to calm her mind, focus, and sharpen her attention to detail. This allows her to make more informed decisions and fully unlock her creative potential.

 "I dedicate time to meditation before any design work. It's my way of centering myself, finding clarity, and unlocking my creative potential."

 

Clear Thoughts and Better Designs

Meditation helps Ani Han develop a singular and focused concept for each project. Her belief is to minimize distractions and focus on simplicity and authenticity.
 

"Through meditation, I've found a way to focus on what matters most, resulting in designs that speak authentically." 

A Spark of Creative Endeavors

Ani Han channels her creative energy into various fields, from jewelry to interiors. In all her projects, she strives to use sustainable materials and eco-friendly technologies.

"My goal is to infuse sustainability into everything I do, ensuring each project leaves a positive impact on both people and the environment."

Authenticity Finds Place in Ani's Design

For Ani Han, creating meaningful designs means reflecting the client's identity. This requires a balance between her creative vision and the client's wishes.
 

"Authenticity is about finding the perfect harmony between the client's vision and my creative instincts."

Sustainable and Meaningful Designs 

For Ani Han, sustainability in design is more than just a buzzword. She strives to create projects that stand the test of time and are filled with symbols and motifs that resonate with people.

"Each design must not only be aesthetically pleasing but also tell a story that resonates with people."

Conclusion: A Creative Soul with a Minimalist Approach 

Ani Han finds the foundation for her creative potential in meditation and minimalism. Her dedication to sustainable and meaningful designs makes her work unique and inspiring.

Learn more about Ani Han's inspiring journey and creative projects at Enso Design Lab [here].