Author: Ani Han
Section: Perspectives

Sometimes what needs to be said is already speaking in the silence - we just don’t yet know how to listen.

For me, design begins exactly there: where the noise falls away and only the essence remains.

“My goal is to eliminate the unnecessary, so the essential stands clear and undistorted.”

I repeat this to myself every time I start a new project. Not because I love minimalism, but because every object carries a truth - and that truth does not tolerate the superfluous.

When we remove what is secondary, the object suddenly finds a voice. It becomes clear, calm, assured. You no longer see the form - you feel the intent. This isn’t about emptiness. It’s about space that allows meaning to breathe.

I believe design shouldn’t try to impress. It should calm. It should return a person to equilibrium - to the feeling that everything is in its place. In that state, trust appears. And trust is the only true luxury ¹.

Every material we work with carries memory. Metal that once ran hot. Stone that has witnessed millions of years. Treat it with care and it will tell you where to stop. The perfect shape is not made. It is noticed ².

And perhaps this is my work - to notice. To look long enough for the superfluous to become obvious. To leave a space where the object can be itself.

I live and work in Dubai - a city where the energy of endless construction meets the inner quiet of the desert. That contrast reminds me: power isn’t in loudness. Power is in clarity. Here I learned to see beauty not as a result but as a state - a calm you can offer the world ³.

By removing the unnecessary, we don’t impoverish a thing - we return its dignity.

And perhaps this is the meaning of what we do: to remove whatever keeps a person from feeling at home in this world.